As experienced insurance recruiters and marketers well understand, there is no more powerful recruiting tool than personal referrals. For that reason, the marketing committee of the Inter-Company Marketing Group (ICMG) has announced its “Just Refer One” referral program.

According to ICMG marketing committee chair David Burke, “Referrals are crucial to success in our business. And this is true both in the world of insurance marketing and in the world of building membership in the ICMG. High-quality referrals identify high-quality ICMG membership prospects and ultimately increase conference attendance, attract engaged attendees, and improve partnership opportunities.”  

Larry Sigle, executive director of the ICMG, says, “Our hope is that the attendees at our 2019 ICMG Conference were so impressed by the value of the event that they will be willing to share the news with other insurance industry decisions makers via our Just Refer One program.”

With the Just Refer One program, for every company an ICMG member refers to ICMG and subsequently attends the ICMG Annual Conference, the referring member will receive a $250 gift card when he or she picks up the registration packet at the annual conference.

ICMG members are asked to log in to the ICMG Web site and submit a referral under the “Why Join?” section, or email the referral’s name and contact information to  

The ICMG 2020 conference is scheduled for January 29 – 31, 2020, in Orlando, Florida, and registration is now open and available.